Corporate Name

Corporate Name: Primary Corporate Name

ABC Television Network

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7cf30c11-94be-455b-a8cd-5714d249e8ee

Automotive stylist

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Lynn Poole rides into the program in a Model T Ford, followed by a Thunderbird. Guest Gene Bordinat, vice president of Ford Motor Co. in charge of styling and assistant to George W. Walker, is the chief designer of the Mercury. He explains that in designing a car, he must consider not only what the American public wants but also management's bottom line, since a complete body and chassis change costs the company $75 million. Because of automotive competition, Bordinat can not show forthcoming models, but he does display some "dream cars," such as the XM Turnpike Cruiser and the Taj Mahal, which are impractical to produce but which offer design features applicable to practical cars. He enumerates the steps in creating new models from design to production, including engineering, manufacturing, financing, and safety considerations. A film shows the Ford assembly line and testing labs. Bordinat shows a typical 3/8 scale clay model of the XM Turnpike Cruiser and discusses its design features and proportions. His design ideas come from observing various shapes, and he applies them to auto styling, such as elements of a B-52 bomber appearing as impact units (bumpers) on the Cruiser. Prospective stylists should like automobiles and study art at a school such as the Cleveland Institute of Art. In conclusion Mr. Poole asks Mr. Bordinat to envision cars of the future, which he describes.

Women in radio and television

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Acting, food demonstration, announcing, directing religious programs, public service, press relations, and writing are all jobs that women perform in radio and television. The impact of radio and television on our daily lives through advertising, political influence, and social factors has been great. Women can find careers in advertising, writing, and acting and have influence in public service programs. Famous women broadcasters around the country are shown with excerpts from their broadcasts. Hard work and a college education are needed to move ahead in this field, perhaps it being necessary for women to work harder than men to advance in the profession.

The doctor

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In this program Lynn Poole shows that being a doctor is not all drama and glamour but rather personal and financial sacrifice, intellectual ability, discipline, and hard work. Three men at different points in their medical education each list their increasing responsibilities. John Freese, a third year medical student, says that one must enjoy science, have stamina, and be able to deal with people to survive medical school. James Allen, an intern in medicine at Johns Hopkins, describes his duties and adds that doctors need to deal compassionately with relatives of patients as well as with the patients themselves. William Knauer, a resident in ophthalmology, has been studying medicine for twelve years and describes his responsibilities at the Johns Hopkins Wilmer Eye Clinic. Mr. Poole also introduces and interviews the wives of these men, who agree that their role is to be understanding of a doctor's time and situation and to have something at home to keep them busy and happy.

The architect

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An architect is more of a practitioner than an artist. Practical considerations must be considered before beauty and appearance, as the architect must understand the engineering aspects including ventilation, lighting, foundations, and other functional requirements as well as the artistic qualities of a project. Mr. Baker shows the preliminary plans for a small hospital to be built on the Eastern Shore of Maryland. After completing the designs, the architect supervises the construction of the building. A young architect should be able to draw and visualize in 3-D, must have a working knowledge of engineering, and attention to detail. After 5-6 years of college there is a 3-year apprenticeship, then a full week of exams to become certified.

Human relations

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During the Great Depression of the early 1930's the McCormick Company made a commitment to its employees to raise salaries, reduce working hours, develop a profit sharing plan and provide other benefits to improve morale and thus production. Employees need to receive recognition and participate in management decisions. The personnel manager is involved with recruiting, selection, hiring, training, progress appraisal, wage determination, morale, counseling, grievance negotiation, working conditions, and benefit programs. It is important to develop leaders for tomorrow who understand human relations in the field of personnel management, which involves psychology, sociology, anthropology, and economics.

The chemist

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A great shortage of scientists in the United States is creating an increasing demand for chemists. Dr. Corwin discusses his activities as a professor at Johns Hopkins University including teaching with demonstration aids to convey scientific principles with greater understanding and lead to critical thinking. Chemical research in many industries lead to positive advances that make our lives better in social, economic, medical, and industrial aspects of life. New research in the synthetic manufacture of hemoglobin may lead to a substitute for blood.

The rocket engineer

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George Trimble, vice president of engineering for the Glenn L. Martin Company of Baltimore, discusses Project Vanguard, the U.S. contribution to the 1957-58 International Geophysical Year. He shows a three-stage rocket and a diagram of its launch and various stages. It will circle the earth in an elliptical orbit every 90 minutes for several weeks, sending back scientific data during that time. A film of White Sands Proving Grounds shows the Martin Company's Viking high altitude rocket, the first designed by the Naval Research Laboratory for scientific research and the Vanguard's first stage. A camera in its tail records the curvature of the earth and other information about its flight. The film also shows the fires and crashes of previous Viking failures as well as the launch of the first Viking from the deck of the U.S.S. Norton Sound while carrying instruments. Lynn Poole interviews three of the project's engineers: Elliott Felt, who explains how the automatic pilot works; Don Markarian, who explains the fins on the Viking rocket for roll control and other details on a model of the craft; and Leonard Arnowitz, who shows an actual Viking motor. Mr. Trimble says the qualities of a rocket engineer include a pioneering spirit and a desire to create something new. He also notes that an engineering degree is important, but 40% of his employees do not have one, taking current technical and science courses instead. He stresses that although a slide rule has become the sign of an engineer, imagination is just as critical.

The anthropologist

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Lynn Poole reads from Carleton S. Coon's The Story of Man to introduce this program on anthropology. Loren Eiseley discusses the range and depth of anthropology and some of its branches, such as cultural, physical, and applied anthropology. William Straus, who specializes in primates and evolution, introduces Dr. Tom, a chimpanzee. He discusses the increase in size and complexity of man's brain compared to apes' and compares several skulls as evidence of man's probable evolution from apes. Dr. Straus also considers a skull from Pithecanthropus man from Java. A film clip of gibbons indicates their similarity to man in many respects. Dr. Eiseley explains a map of early man's migration related to his eating practices and increased brain capacity. He also shows photographs of archaeological sites in Oregon yielding 10,000-30,000 year-old fossils as well as Folsom man projectile points found in New Mexico. He explains that findings can be dated by geological strata, paleontological research of bones, and anatomical determination of human skeleton ages. Thus students seeking careers in anthropology should have a broad background in science, history, and the humanities. Opportunities are increasing as the government, industry, armed forces, and medical education are all beginning to employ anthropologists.

Public servant in government

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Lynn Poole meets with Joseph W. Martin (R-Mass.), minority leader of the U.S. House of Representatives, who talks about the role of the politician. He manages public affairs through getting to know about the people he represents and learns about the history of the social, economic, and cultural background of that region. There are a great many opportunities for men in women in public service. Rep. Martin discusses the roles of congressmen and that of the Speaker of the House. Students who are interested in politics should study languages, history and international relations in college.

Motion picture director

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This program opens with film clips from Robert Flaherty's "Nanook of the North," the first pure documentary film, and additional footage from "The Witch Doctor," a dramatization of the voodoo rituals of Haiti. Documentary specialist Nicholas Webster, who has directed over forty films to educate the public, explains that good documentary reportage dramatizes the actual. For example, in his film "Seizure," commissioned by the Veterans' Administration, he uses both professional actors and real epileptics to make his point. Scenes from this film also show how careful, creative editing can create a natural illusion. Examples of good editing are also evident in scenes from his documentary personifying the cotton picking machine and its impact on people in the south. Film editor and producer Phil Martin demonstrates a movieola for film editing, and during a mock filming session, a cameraman explains how to take light readings. Mr. Webster suggests that students interested in cinema get a broad educational background in college before concentrating on subjects related to film production.